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Lifecycle Email Manager

Creative Fabrica · Amsterdam · On-site · 2 mo

Owns email and lifecycle messaging at Creative Fabrica, building automated journeys that move users from sign-up to activation, conversion and retention.

What you'll do

  • Own email and lifecycle strategy from activation to reactivation
  • Build and improve automated journeys, including new-user onboarding
  • Identify user actions that predict conversion and retention
  • Set up behavioral triggers based on what users do in the product

What they're looking for

  • 1+ year of experience in email or lifecycle marketing
  • Experience building automated email journeys
  • Comfortable using user behavior data to shape messaging
  • Able to work from the Amsterdam office (30 work-from-anywhere days a year)
Email MarketingAutomated JourneysRetentionOnboarding

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