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Senior Lead Product Marketing

Doctolib · Berlin · Hybrid · 8 days

Leads go-to-market in Germany for Doctolib's all-in-one practice software, setting positioning, managing feature releases and feeding user insight into the roadmap.

What you'll do

  • Build and run go-to-market plans for product and feature launches
  • Define positioning and messaging for the German market
  • Improve product-market fit and shape the roadmap from user signals
  • Analyse market trends and competitors for opportunities
  • Work with Marketing, Sales, Customer Success and Product & Tech

What they're looking for

  • 8+ years in product marketing, GTM strategy, consulting or VC with PM exposure
  • Has worked closely with tech and product teams
  • Experience managing senior stakeholders up to executive level
  • Fluent German and English (C1+)
  • Scale-up or medtech experience is a plus
Go-to-MarketHealthtechPractice SoftwarePositioningGermany

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