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Marketing Lead - B2B

Treatwell · Paris · Hybrid · 26 days

Leads B2B marketing for Treatwell's salon SaaS products across 14 markets: salon acquisition and lead gen, upsell strategy and feature launches, with a small team.

What you'll do

  • Drive salon acquisition and sign-up conversion outside paid channels
  • Build and scale channels such as B2B referrals and flyering
  • Plan upsell strategies with CRM and Product to raise salon lifetime value
  • Run GTM for SaaS feature releases across 14 countries
  • Lead a small team of marketers

What they're looking for

  • Experience in B2B SaaS marketing
  • Experience leading a team
  • Balance of strategy and hands-on execution
B2B SaaSLead GenerationUpsellReferralsMulti-market

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